Wednesday, April 9, 2008
Microsoft answers the Yahoo!-Google thing
Wednesday, April 9, 2008 
Yahoo! plans to do some limited testing of providing Google AdSense for search along side their search results. Microsoft responded today:
I wish I could feel sorry for Microsoft. I really do. But I don't.
Any definitive agreement between Yahoo! and Google would consolidate over 90% of the search advertising market in Google’s hands. This would make the market far less competitive, in sharp contrast to our own proposal to acquire Yahoo! We will assess closely all of our options. Our proposal remains the only alternative put forward that offers Yahoo! shareholders full and fair value for their shares, gives every shareholder a vote on the future of the company, and enhances choice for content creators, advertisers, and consumers.
- Brad Smith
I wish I could feel sorry for Microsoft. I really do. But I don't.
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